ELEVENXVII represents a global lifestyle. With ELEVENXVII serving as the initial launch pad, ELEVENXVII realized its creative culture far beyond the realm of fashion and music. ELEVENXVII maintains a focus of providing clever innovation in fashion. Inspired by Randy Anglin, ELEVENXVII will expand its brand through ONZEXVII and also E17. By incorporating ONZEXVII into the ELEVENXVII style, the brand will expand its appeal beyond the national borders and will become a brand of some significance. ELEVENXVII marketing strategy continues to show their target consumer that they are not about following but about leading.
ELEVENXVII approached Websoul with the need of showcasing and expanding its brand and clothing line. ELEVENXVII was looking for an effective way of displaying its new line not only locally, but globally. Websoul created for them a Ecommerce application that reflected the style and appeal they brought to the industry. ELEVENXVII’s website was designed to allow the client to shop online through the catalog they created based off Artist’s Designs. In creating this site, Websoul successfully implemented a way for ELEVENXVII to market the brand they designed globally and also to increase sales by offering online purchases. ELEVENXVII’s website is a modern, user-friendly design that appeals to clientele and allows users to Search for products as well as create an account to make shopping more convenient.
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